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Spukreich: Apfel nach Steve Jobs von Kane, Yukari Iwatani-

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Haunted Empire: Apple After Steve Jobs by Kane, Yukari Iwatani
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Artikelzustand
Neuwertig: Buch, das wie neu aussieht, aber bereits gelesen wurde. Der Einband weist keine ...
ISBN
9780062128256
Book Title
Haunted Empire : Apple after Steve Jobs
Publisher
HarperCollins
Item Length
9 in
Publication Year
2014
Format
Hardcover
Language
English
Item Height
1.2 in
Author
Yukari Iwatani Kane
Genre
Computers, Biography & Autobiography, Business & Economics
Topic
Industries / Computers & Information Technology, Computer Science, General, Business
Item Weight
19.2 Oz
Item Width
6 in
Number of Pages
384 Pages

Über dieses Produkt

Product Identifiers

Publisher
HarperCollins
ISBN-10
0062128256
ISBN-13
9780062128256
eBay Product ID (ePID)
173761484

Product Key Features

Book Title
Haunted Empire : Apple after Steve Jobs
Number of Pages
384 Pages
Language
English
Topic
Industries / Computers & Information Technology, Computer Science, General, Business
Publication Year
2014
Genre
Computers, Biography & Autobiography, Business & Economics
Author
Yukari Iwatani Kane
Format
Hardcover

Dimensions

Item Height
1.2 in
Item Weight
19.2 Oz
Item Length
9 in
Item Width
6 in

Additional Product Features

Intended Audience
Trade
Dewey Edition
23
Reviews
This well-paced, vividly detailed narrative reveals the machine surrounding the Jobsian ghost at Apple and brings the company's high-flying mythology down to earth., "This well-paced, vividly detailed narrative reveals the machine surrounding the Jobsian ghost at Apple and brings the company's high-flying mythology down to earth." -- Publishers Weekly "This well-paced, vividly detailed narrative reveals the machine surrounding the Jobsian ghost at Apple and brings the company's high-flying mythology down to earth." -- Publishers Weekly
Dewey Decimal
338.7610041650973
Synopsis
Former Wall Street Journal technology reporter Yukari Iwatani Kane delves deep inside Apple in the two years since Steve Jobs's death, revealing the tensions and challenges CEO Tim Cook and his team face as they try to sustain Jobs's vision and keep the company moving forward. Steve Jobs's death raised one of the most pressing questions in the tech and business worlds: Could Apple stay great without its iconic leader? Many inside the company were eager to prove that Apple could be just as innovative as it had been under Jobs. Others were painfully aware of the immense challenge ahead. As its business has become more complex and global, Apple has come under intense scrutiny, much of it critical. Maintaining market leadership has become crucial as it tries to conquer new frontiers and satisfy the public's insatiable appetite for "insanely great" products. Based on over two hundred interviews with current and former executives, business partners, Apple watchers and others, Haunted Empire is an illuminating portrait of Apple today that offers clues to its future. With nuanced insights and colorful details that only a seasoned journalist could glean, Kane goes beyond the myths and headlines.  She explores Tim Cook's leadership and its impact on Jobs's loyal lieutenants, new product development, and Apple's relationships with Wall Street, the government, tech rivals, suppliers, the media, and consumers. Hard-hitting yet fair, Haunted Empire reveals the perils and opportunities an iconic company faces when it loses its visionary leader., Former Wall Street Journal technology reporter Yukari Iwatani Kane delves deep inside Apple in the two years since Steve Jobs's death, revealing the tensions and challenges CEO Tim Cook and his team face as they try to sustain Jobs's vision and keep the company moving forward. Steve Jobs's death raised one of the most pressing questions in the tech and business worlds: Could Apple stay great without its iconic leader? Many inside the company were eager to prove that Apple could be just as innovative as it had been under Jobs. Others were painfully aware of the immense challenge ahead. As its business has become more complex and global, Apple has come under intense scrutiny, much of it critical. Maintaining market leadership has become crucial as it tries to conquer new frontiers and satisfy the public's insatiable appetite for "insanely great" products. Based on over two hundred interviews with current and former executives, business partners, Apple watchers and others, Haunted Empire is an illuminating portrait of Apple today that offers clues to its future. With nuanced insights and colorful details that only a seasoned journalist could glean, Kane goes beyond the myths and headlines. She explores Tim Cook's leadership and its impact on Jobs's loyal lieutenants, new product development, and Apple's relationships with Wall Street, the government, tech rivals, suppliers, the media, and consumers. Hard-hitting yet fair, Haunted Empire reveals the perils and opportunities an iconic company faces when it loses its visionary leader.
LC Classification Number
HD9696.2
ebay_catalog_id
4
Copyright Date
2014

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