Strategic Control: Strategic Milestones for Long-term Performance by Michael Goold, John J. Quinn (Hardcover, 1994)

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Über dieses Produkt

Product Information

One of a series of business books which aims to provide managers with information about current management thinking in a clear and accessible style. This book describes how the balance between long-term investment and demands for short-term profitability can be managed through a process termed strategic control - setting clearly defined strategic objectives and monitoring them in similar fashion to a budget.

Product Identifiers

PublisherPearson Professional Education
ISBN-139780273605362
eBay Product ID (ePID)87055885

Product Key Features

Number of Pages240 Pages
LanguageEnglish
Publication NameStrategic Control: Strategic Milestones for Long-Term Performance
Publication Year1994
SubjectManagement, Business
TypeTextbook
AuthorMichael Goold, John J. Quinn
SeriesAshridge Management S.
FormatHardcover

Dimensions

Item Height234 mm
Item Weight580 g
Item Width156 mm

Additional Product Features

Country/Region of ManufactureUnited Kingdom
Title_AuthorJohn J. Quinn, Michael Goold

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