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Die zu erledigenden Jobs Playbook: Richten Sie Ihre Märkte aus,... PAPERBACK 2020-
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Standort: Chambersburg, Pennsylvania, USA
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eBay-Artikelnr.:333816870147
Artikelmerkmale
- Artikelzustand
- Neuwertig
- Hinweise des Verkäufers
- “This item looks like Brand new. satisfaction guaranteed”
- Original Language
- English
- ISBN
- 1933820683
Über dieses Produkt
Product Identifiers
Publisher
Rosenfeld Media, LLC
ISBN-10
1933820683
ISBN-13
9781933820682
eBay Product ID (ePID)
18038677964
Product Key Features
Book Title
Jobs to Be Done PlayBook : Align Your Markets, Organization, and Strategy Around Customer Needs
Number of Pages
320 Pages
Language
English
Topic
Consumer Behavior, Social Aspects, Social Aspects / General, General
Publication Year
2020
Illustrator
Yes
Genre
Computers, Technology & Engineering, Business & Economics
Format
Trade Paperback
Dimensions
Item Length
9 in
Item Width
6 in
Additional Product Features
Intended Audience
Trade
LCCN
2019-948483
Reviews
"A tremendous resource for organizations attempting to differentiate customer experience and value." -- Jeff Gothelf , author Lean UX and Sense & Respond, "The Jobs To Be Done Playbook offers a perspective that is certain to help anyone who is interested in learning how to put Jobs Theory into practice." -- Tony Ulwick , Strategyn Founder and CEO, "With a range of examples and a wealth of references, readers will find The Jobs To Be Done Playbook an excellent resource for finding their path through innovation and creating products of lasting value." -- Bob Moesta , President and CEO of the Re-Wired Group, "The Jobs To Be Done Playbook offers a perspective that is certain to help anyone who is interested in learning how to put Jobs Theory into practice." -- Tony Ulwick, Strategyn Founder and CEO, "Jobs To Be Done is key to building successful products, and this book masterfully gives a step-by-step guide on how to put it into practice." -- Melissa Perri , author of Escaping the Build Trap, "This book holds a rare value: it's fueled by practicality but steeped in solid theory as well." -- Des Traynor , co-founder of Intercom, " Jobs To Be Done is key to building successful products, and this book masterfully gives a step-by-step guide on how to put it into practice." -- Melissa Perri, author of Escaping the Build Trap, "With a range of examples and a wealth of references, readers will find The Jobs To Be Done Playbook an excellent resource for finding their path through innovation and creating products of lasting value." -- Bob Moesta, President and CEO of the Re-Wired Group, "Jobs To Be Done is key to building successful products, and this book masterfully gives a step-by-step guide on how to put it into practice." -- Melissa Perri, author of Escaping the Build Trap, "This book holds a rare value: it's fueled by practicality but steeped in solid theory as well." -- Des Traynor, co-founder of Intercom
Dewey Edition
23
TitleLeading
The
Dewey Decimal
658.5/038
Table Of Content
Introduction Chapter 1: Understanding Jobs to Be Done Chapter 2: Core Concepts of JTBD Chapter 3: Discovering Value Chapter 4: Defining Value Chapter 5: Designing Value Chapter 6: Delivering Value Chapter 7: (Re)Developing Value Chapter 8: JTBD in Action Appendix A: Quick Reference: JTBD Plays Appendix B: Resources on JTBD Final Thoughts
Synopsis
" Jobs To Be Done is key to building successful products, and this book masterfully gives a step-by-step guide on how to put it into practice." --Melissa Perri, author of Escaping the Build Trap These days, consumers have real power: they can research companies, compare ratings, and find alternatives with a simple tap. Focusing on customer needs isn't a nice-to-have, it's a strategic imperative. The Jobs To Be Done Playbook (JTBD) helps organizations turn market insight into action. This book shows you techniques to make offerings people want, as well as make people want your offering., These days, consumers have real power: they can research companies, compare ratings, and find alternatives with a simple tap. Focusing on customer needs isn't a nice-to-have, it's a strategic imperative. The Jobs To Be Done Playbook (JTBD) helps organizations turn market insight into action. This book shows you techniques to make offerings people want, as well as make people want your offering.
LC Classification Number
HD53.K46 2020
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- 1***c (160)- Bewertung vom Käufer.Letzter MonatBestätigter KaufOrdered item on June 17th, and 8 weeks later I still hadn’t received the order. Seller marked it as shipped but when I asked for tracking they said they didn’t actually have the item yet. Seemed strange. Like they ordered it from somewhere else after I paid them? They basically sold me an product they didn’t have. I am at least thankful they provided a refund.
- o***5 (18)- Bewertung vom Käufer.Letzter MonatBestätigter KaufReceived item in good condition. Thanks!
- 4***4 (360)- Bewertung vom Käufer.Letzter MonatBestätigter KaufExcellent book! Packaging not so much. Do your customers a favor: send this item to yourself in the mail, so you can see how frustrating it is to yank it out of your mailbox; then find a pair of scissors large enough and strong enough to whack through the 10-fold paper the book comes in. Five stars for the book; -1 star for the packaging.
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Verkäuferbewertungen (16.603)
- 1***c (160)- Bewertung vom Käufer.Letzter MonatBestätigter KaufOrdered item on June 17th, and 8 weeks later I still hadn’t received the order. Seller marked it as shipped but when I asked for tracking they said they didn’t actually have the item yet. Seemed strange. Like they ordered it from somewhere else after I paid them? They basically sold me an product they didn’t have. I am at least thankful they provided a refund.
- o***5 (18)- Bewertung vom Käufer.Letzter MonatBestätigter KaufReceived item in good condition. Thanks!
- 4***4 (360)- Bewertung vom Käufer.Letzter MonatBestätigter KaufExcellent book! Packaging not so much. Do your customers a favor: send this item to yourself in the mail, so you can see how frustrating it is to yank it out of your mailbox; then find a pair of scissors large enough and strong enough to whack through the 10-fold paper the book comes in. Five stars for the book; -1 star for the packaging.