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Storytelling mit Daten: Ein Leitfaden zur Datenvisualisierung für Unternehmen...-

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Storytelling with Data : A Data Visualization Guide for Business...
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eBay-Artikelnr.:167459500545

Artikelmerkmale

Artikelzustand
Sehr gut: Buch, das nicht neu aussieht und gelesen wurde, sich aber in einem hervorragenden Zustand ...
ISBN
9781119002253

Über dieses Produkt

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
1119002257
ISBN-13
9781119002253
eBay Product ID (ePID)
211804204

Product Key Features

Number of Pages
288 Pages
Language
English
Publication Name
Storytelling with Data : a Data Visualization Guide for Business Professionals
Subject
Data Visualization, Applied
Publication Year
2015
Type
Textbook
Author
Cole Nussbaumer Knaflic
Subject Area
Mathematics, Computers
Format
Trade Paperback

Dimensions

Item Height
0.9 in
Item Weight
19 Oz
Item Length
9.3 in
Item Width
7.4 in

Additional Product Features

Intended Audience
Scholarly & Professional
LCCN
2015-452957
Dewey Edition
23
Reviews
"This book is excellent value for money and recommended reading for Business Analysts and Project/Programme managers or anyone who finds they struggle to achieve the impact they hope for when attempting to communicate their reasoning and analysis." (BCS, February 2016)
Illustrated
Yes
Dewey Decimal
001.4226
Table Of Content
foreword ix acknowledgments xi about the author xiii introduction 1 chapter 1 the importance of context 19 chapter 2 choosing an effective visual 35 chapter 3 clutter is your enemy! 71 chapter 4 focus your audience's attention 99 chapter 5 think like a designer 127 chapter 6 dissecting model visuals 151 chapter 7 lessons in storytelling 165 chapter 8 pulling it all together 187 chapter 9 case studies 207 chapter 10 final thoughts 241 bibliography 257 index 261
Synopsis
Don't simply show your data--tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples--ready for immediate application to your next graph or presentation. Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to: Understand the importance of context and audience Determine the appropriate type of graph for your situation Recognize and eliminate the clutter clouding your information Direct your audience's attention to the most important parts of your data Think like a designer and utilize concepts of design in data visualization Leverage the power of storytelling to help your message resonate with your audience Together, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data-- Storytelling with Data will give you the skills and power to tell it!, Don't simply show your data--tell a story with it Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples--ready for immediate application to your next graph or presentation. Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to: Understand the importance of context and audience Determine the appropriate type of graph for your situation Recognize and eliminate the clutter clouding your information Direct your audience's attention to the most important parts of your data Think like a designer and utilize concepts of design in data visualization Leverage the power of storytelling to help your message resonate with your audience Together, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data-- Storytelling with Data will give you the skills and power to tell it, Dont simply show your data tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. Youll discover the power of storytelling and the way to make data a pivotal point in your story., praise for storytelling with data " Storytelling with Data is a superbly written, masterful display of rare art in the business world. Cole Nussbaumer Knaflic possesses a unique ability a gift in telling a story through data. At JPMorgan Chase, she has helped improve our capabilities to explain complicated analysis to executive management and the regulators with whom we work. Coles book brings her talents together in an easy-to-read guide with excellent examples that anyone can learn from to encourage smarter decision-making. " Mark R. Hillis, Chief Risk Officer of Mortgage Banking at JPM Chase "We have so much data that it can be hard to get people to pay attention to our critical findings. Cole Nussbaumer Knaflic taught us valuable lessons in her workshop and it is fantastic to see these expanded upon in Storytelling with Data . My team is already using the lessons Cole teaches to move people to action as they see new pearls of understanding and make a difference in the lives of others. Now others can, too! " Eleanor Bell, Director of Business Analytics at Bill & Melinda Gates Foundation "There is something lovely about being consistent with your own teachings. Cole Nussbaumer Knaflic accomplishes that with her first book. She is an advocate for clarity and concision in visualization, and her book is as clear, concise, and practical as it gets. If you are a beginner in visualization, or if you struggle to produce good charts in your everyday job with tools like Excel, Tableau, Qlik, and the like, this is a great place to start learning the core principles ." Alberto Cairo, Knight Chair in Visual Journalism and Professor of Visualization at the University of Miami, and author of The Functional Art "Data slides are not really about the data, they are about the meaning of the data. Cole Nussbaumer Knaflic understands this and has written a straightforward, accessible guide that will help anyone who communicates with data connect more effectively with their audience. " Nancy Duarte, CEO at Duarte, Inc. and bestselling author
LC Classification Number
QA76.9.I52

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